When you think of Shakespeare, you probably don’t think of mobile apps. But Seattle Shakespeare Company does. For the past two years, they have used their mobile app to connect contemporary audiences with the power and vibrancy of Shakespeare and other classical playwrights. We recently spoke with Communications Director Jeff Fickes to find out what…
Going Mobile With Pittsburgh Symphony
The Pittsburgh Symphony Orchestra (PSO) has been enriching the lives of audiences with world-class music for 120 years. In 2012, PSO launched their mobile app for Apple and Android devices. We recently caught up with PSO’s Joyce DeFrancesco, Director of Media Relations, to find out what prompted this established performing arts organization to launch their own mobile…
Maximize Convenience and Customization for Your App’s Home Screen with Cards
The Home screen is crucial for your mobile app’s success. It’s the first thing people see when they use the app. Making a good first impression sets the tone for their entire experience. If they see old information or a blank screen, then they might assume the app has nothing relevant to them and delete it….