It may seem trivial, but the custom background makes a world of difference for your mobile app. The background of an app can enhance the visual palette, fortify your brand recognition, and provide graphical context for the mobile experience. To Manage Your Background Image Log in to your Control Panel Find Mobile in the options…
Branding Your Mobile App with Graphics
According to the American Marketing Association, a brand is “a name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers.” So how are performing artists and arts organizations using graphic elements…
20 Awesome Loading Screens for Performing Arts Mobile Apps
Your mobile app’s loading screen gives you the chance to make a great impression on your app users. Here are 20 loading screens from performing arts apps that hit the mark.
Tips for Your Mobile App’s Loading Screen
As one of the many customizable features of your iOS and Android apps, the loading screen serves a few purposes and should not be ignored when first preparing your app. The real purpose of the loading screen is to hide the fact that the app is not instantly ready. It acts as a welcome to…
Engaging Mobile Audiences, Part II: Apps vs Websites
Palm Beach Opera engages mobile audiences with an iPhone app, an Android app, and a mobile website. Once we recognize the need to provide our audiences with content optimized for their mobile devices, we are immediately presented with the question of how will we deliver that content. Should we use a mobile website, mobile apps,…
Engaging Mobile Audiences – Part I: Do You Have To?
You’ve got a website, and you’re using social media to engage online audiences. Do you really have to engage audiences via mobile devices? In 2009, researchers at Morgan Stanley released a report forecasting that by 2014 more people will be accessing web content via mobile devices than by laptop or desktop computers. By the end…
Add Any Link to Your Buzz
We’ve had many requests asking for a way to manually add a link to your Buzz. In the past, items in the Buzz had to come from an RSS feed such as a blog or podcast. That meant that if you had a great review but it came from a source that didn’t have an…