As you set up the Geofence feature in your app, take a moment and think: What is the purpose of this message? Or more specifically, what benefit does your organization get out of sending the message and what benefit does the user get out of receiving it? Although there are a few ways you can…
Spokane Symphony Fits In All The Pieces Of The Puzzle
Your mobile app has the potential to be an amazing resource for your audience. From information about upcoming events, to audio and video content, FAQs, Social links, and more. An app with useful and fun content is much more likely to be enjoyed and remain on people’s phones, giving you the opportunity to connect with…
Using Contests to Increase App Downloads and Engagement
Next in our series of App Promotion spotlights is the Visual and Performing Arts Center at Oklahoma City Community College (VPAC at OCCC) and their Date Night Package contest. Similar to the Dubuque Symphony Orchestra’s contest, this contest revolves around patrons having a chance to win a reward. All people need to do is download…
Dubuque Symphony Orchestra Rewards Their App Users
Another notable winner from our recent “Spring Into Summer” App Downloads Contest was the Dubuque Symphony Orchestra. Kathleen Hoeper, Director of Marketing & Community Relations, provided some great feedback about how they use their app and how it is promoted. Their app promotion strategy feedback was previously published in the contest winners announcement; however, we…
TimeLine Theatre’s Comprehensive App Promotion Strategy
Our recent “Spring Into Summer” App Downloads Contest gave us some great results: Six contest winners and even more participants who all increased their app downloads and therefore the number of audience members they can engage. One participant in particular stood out in the crowd. TimeLine Theatre entered the contest with only 12 days remaining….
Jefferson Performing Arts Society Takes You Inside With Virtual Tours
While your mobile app is a great tool for promoting ticket sales, it can do so much more. The ultimate goal of your app is to get people excited about coming to your events and make sure they have a wonderful experience. This will keep them coming back again and again. One way that the…
Cultivating Custom Content with Ticket Philadelphia
Ticket Philadelphia is not your typical fine arts mobile app. Covering seven different performances spaces, it takes more than just setting up event listings and selling tickets to be successful (as a Tessitura software user, this is handled by an integration with their database). It requires providing helpful resources about these venues to make sure…
The Royal Scottish National Orchestra Makes Advanced Customization Easy
InstantEncore is designed to require just a little setup work to make a great looking app. But sometimes you need to make modifications that go beyond these normal steps to give your app something extra that makes it unique. The Royal Scottish National Orchestra has done just that. We’re going to take a look at…
Promoting an Entire Community in the El Paso Downtown Arts District
Rules are meant to be broken. The City of El Paso Museums and Cultural Affairs Department certainly followed this advice when they realized how useful having a Mobile App would be to promote arts and culture in El Paso. While InstantEncore mobile apps are amazing tools for promotion and increasing audience engagement of individual presenters,…
Back to School with the University of Missouri-Kansas City Conservatory of Music and Dance
Back to School is a magical time of the year when students return to classes and parents around the globe rejoice. It is a time of reinvention and new beginnings. For the University of Missouri-Kansas City Conservatory of Music and Dance, this means welcoming a new Communications Coordinator to their team, Jessica Riggins. Right from…