InstantEncore is the leading provider of mobile solutions to performing arts organizations around the globe. Our partners use the InstantEncore platform to power their mobile apps, enhance live experiences and create deeper relationships with their audiences. InstantEncore partners include Chamber Music Society of Lincoln Center, Curtis Institute of Music and Dallas Summer Musicals. With Tessitura™ Network, Inc., our partners include the New York Philharmonic, The Shaw Festival and Santa Fe Opera.
Screenshots are a great tool for promoting your app. They are easy to create from your own mobile device and can be shared on social media, embedded in emails, or included on print materials. To take a screenshot of your app follow these easy steps. iPhone: Open up your app and navigate to the tab…
Encouraging End-of-Year Donations
November and December are some of the biggest months for charitable giving. As we approach the end of the year, people evaluate their finances and are able to determine how much they can give to their favorite charities and non-profits. But the competition is fierce. There are multitudes of worthy causes for people to consider….
Using Contests to Increase App Downloads and Engagement
Next in our series of App Promotion spotlights is the Visual and Performing Arts Center at Oklahoma City Community College (VPAC at OCCC) and their Date Night Package contest. Similar to the Dubuque Symphony Orchestra’s contest, this contest revolves around patrons having a chance to win a reward. All people need to do is download…
Easily Enhance Event Descriptions with Links, Videos, and More
The Notes field in the Event Listing options gives you the chance to provide a description of your event. What you might not know is that this text box allows you to use HTML to enhance this information with extra content. This lets you do things such as link to other app tabs or even…
TimeLine Theatre’s Comprehensive App Promotion Strategy
Our recent “Spring Into Summer” App Downloads Contest gave us some great results: Six contest winners and even more participants who all increased their app downloads and therefore the number of audience members they can engage. One participant in particular stood out in the crowd. TimeLine Theatre entered the contest with only 12 days remaining….
Cultivating Custom Content with Ticket Philadelphia
Ticket Philadelphia is not your typical fine arts mobile app. Covering seven different performances spaces, it takes more than just setting up event listings and selling tickets to be successful (as a Tessitura software user, this is handled by an integration with their database). It requires providing helpful resources about these venues to make sure…
Acquiring Stellar App Downloads with Levitt Pavilion Arlington
How do you inspire people to download your mobile app? It’s a question that everyone faces when planning their mobile strategy. One arts organization has found a particularly successful answer this summer. The Levitt Pavilion for the Performing Arts in Arlington, Texas presents more than 50 free outdoor concerts each year with a broad-based calendar…
Why Should I Download Your App? (and Other Questions to Guide Your App Promotion Strategy)
One of the questions that our partners often ask us is, “How do I get more people to download our app and use it?” Of course, the specific answer to this question varies from partner to partner based on how they promote and utilize their apps. With a hat tip to the Socratic method, here…
Setting up a Facebook Call-to-Action Button
The 1.50 update brings some great changes to your Mobile App, both on the surface and under the hood. One less than obvious update has been the inclusion of what are known as “Deep Links”. These are links that let you direct people to specific tabs in your app from external sources. Now, Facebook has…
Tips for Promoting Your Mobile App, Part 2: Encouraging Downloads When Patrons Attend Events
In part 1 of this blog series, we shared some tips for encouraging your patrons to download your mobile app when they are not at a performance. So what can you do to encourage your audience to download your app when they are attending one of your performances? Curtis Institute of Music displays this six-foot…